Rhyla Holley

Visual Strategist

Rhyla Holley has an extensive background in developing brand identities for diverse clientele, ranging from fashion and high-end home good products, to innovative start-ups and international corporations. As a Visual Strategist, she not only creates new identity packages and develops a plan to execute those designs, but also provides companies with the tools to maintain the style guidelines she has established.

Previously, Rhyla served as a Graphic Designer and Account Manager for a notable Northern Virginia communications agency, ConnellyWorks. In that role, she provided design support to clients in the government IT industry, including new logos, infographics, email marketing and collateral. She applied this knowledge to develop a 4-part series addressing the importance of branding and how to execute across multiple platforms for both internal and external benefit.

Rhyla earned her BFA from Herron School of Art and Design in Indianapolis, IN with a minor in Art History. She is passionate about utilizing her design skills to help create a company’s visual message. Rhyla resides outside of DC with her husband and two dogs.